Foxtel Media appoints Daniella Kenney as head of programmatic
Daniella Kenney has been appointed as Foxtel Media’s head of programmatic, moving to the business after her previous role of head of digital partnerships – Amplifi, Dentsu ANZ in Melbourne. Kenney has...
View ArticleAdding clients, investing in tech, upskilling editors: Building Are Media’s...
“We’ve always been a content company that has inspired,” Are Media’s head of affiliate partnerships and business development, Lauren Leisk, tells Mediaweek. In an industry that thrives on...
View ArticleMichael Ryan and Nic Cann target pet owner market with launch of Fur Media
Active Media Group founder, Michael Ryan, and Blobfish International CEO, Nic Cann, have partnered to launch pet-focused media channel, Fur Media. The team also includes Corey Dawson, who is managing...
View ArticleJasmin Bedir: Where are the real pilots?
By Jasmin Bedir, CEO at Innocean If you have read some of my AI articles here before, you already know how I feel about the myriad of third party tools popping up every day in our inboxes. They all...
View ArticleButtholes, nangs, and ‘girl math’: Ad Standards’ latest rulings
Buttholes, nangs, and ‘girl math’ were all the subject of the latest round of Ad Standards rulings. This round of offenders of the AANA’s Codes of Ethics included audio company Southern Cross Austereo...
View ArticleMiele names Lisa Saunders as marketing director AUNZ
Domestic appliance brand Miele has appointed Lisa Saunders as its marketing director across Australia and New Zealand. Saunders replaces former managing director for Australia and New Zealand, Michele...
View ArticleNina Christian: Navigating information overload with mindful content
By Nina Christian, marketing futurist and global marketing mentor In today’s digital era, where the sheer volume of information feels like a relentless wave crashing over us, a common belief has crept...
View Articlealt/shift/ Brisbane wins Ausbuild account
Queensland’s largest builder and developer brand, Ausbuild, has tapped creative communications agency alt/shift/ to handle its creative, PR, content and social account. The appointment, which has been...
View ArticleNine’s Matt Stanton joins Domain board
Nine’s chief finance and strategy officer, Matt Stanton, has joined the Domain board. He joins as a non-executive and non-independent director, effective today, and will continue his role at Nine...
View ArticleDebate Club: Creative v data – which contributes more to campaign success?
Last night, Debate Club asked the question: Creative versus data – which contributes more to campaign success? Fabulate’s Steph Darmanin, Mediaocean’s Jack Scrivener, and Adform’s Sara Muller argued...
View ArticleMastercard names Florencia Aimo head of marketing
Mastercard in Australia has appointed Florencia Aimo as its new vice president, integrated marketing and communications, Australasia. Her appointment follows Kirsty Redfearn‘s departure from the...
View ArticleRoundup: Google hides Australian revenue, Police reviewing how Seven obtained...
Business of Media Police reviewing how image of Brittany Higgins’ texts was obtained by the Seven Network ahead of Bruce Lehrmann interview The Australian Federal Police (AFP) are reviewing how an...
View ArticleAMAA discontinues print media audit services
The board of the Audited Media Association of Australia (AMAA) has confirmed the discontinuation of its print media audit services. The Audit Bureau of Circulations (ABC) and Circulation Audits Bureau...
View ArticleMarketing efforts have doubled US consideration: Canva ECD
In the face of ongoing contractions in the tech industry, and the scandal surrounding the departure of former CFO Damien Singh, Canva launched the third-year iteration of its ‘What Will You Design...
View ArticleJasmin Bedir: What we do in the shadows
By Jasmin Bedir, CEO at Innocean If you’ve been following my musings on AI in this publication, you know that I love filmic references with a decent amount of humour. You may have also noticed that...
View ArticleOld El Paso ‘Make Some Noise’ for Olympic ambassadors
Tex-Mex-style food brand Old El Paso has announced its team of home star athletes with the Make Some Noise campaign ahead of the Paris 2024 Olympics. As the official meal kit partner of the Australian...
View ArticleWoolley Marketing: Young Guns vs the Old Guard?
Marketing and advertising are a young person’s game. And the data proves it. Job Skills Australia reported in 2022 that of the 94,700 marketing and advertising professionals in Australia, only 7.3%...
View ArticleRoundup: Sony and Apollo express interest in buying Paramount, Universal...
Business of Media Sony and Apollo express interest in buying Paramount in $26 billion deal Sony Pictures Entertainment and the private equity giant Apollo Global Management have formally expressed...
View ArticleMediaweek’s Sales Team of the Year: The evolution of Foxtel Media
Foxtel Media’s sales team is Mediaweek‘s March winner as part of the Sales Team of the Year initiative. In 2023, Mediaweek launched Sales Team of the Year to highlight some of the high-quality work...
View ArticleJemena launches The Big Picture educational campaign via MBCS
Energy networks owner, Jemena, has launched an educational campaign via Mediabrands Content Studio (MBCS), The Big Picture, aiming to raise awareness about the role renewable gas will play in the...
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